Get Certified in Employer Branding

Get the tools and knowledge to secure success for you and your company

One unique opportunity for talent management professionals

  • Tools and knowledge

    The course will provide you with knowledge in order to build a long-term strategy. And we will also give you useful tools for your tactical day-to-day tasks. Both are equally important for your organisation as well as for you as an individual to develop professionally.

  • Professional network

    During the course you will have the opportunity to get to know other professionals from around the globe, from all different industries.

    The network that comes with the Employer Branding Academy will prove invaluable in your work.

  • Strategic planning

    The Employer Branding Academy will introduce all the steps needed in order to create and execute a strategy for your organisation

    – both to meet your short- term needs and to build a more long-term plan for the future.

  • Broaden your horizons

    Stay up to date with trends – local, global and industry specific.

    The Employer Branding Academy will give you valuable insights you need in order to have the foundation you need in your work.

  • Certification

    The Employer Branding certification issued by the Academy is a formal proof that you are a professional in the field.

World Class Academy courses

  • World Class Employer Branding - International version

    The World Class Employer Branding International Programme will help you build global strategies and adapt them to regional needs.

    Learn more
  • World Class Employer Branding - Online version

    As an HR professional your calendar gets filled in no time. Our online course is a flexible way to get access to the international programme – at times that suit you.

    Learn more
  • World Class Recruitment Marketing

    As a recruitment manager you need to answer to immediate needs and at the same time make sure it stays in line with business objectives. We help you make that link.

    Learn more

Not sure about which training would suit your needs? Take our test!

The benefits of a strong Employer Brand

  • 28% lower employee turnover

  • 50% lower cost per hire

  • 25%


    100% increased job consideration

Source: *Linkedin Whitepaper, Why Your Employer Brand Matters, 2012, based on 7,250 Linkedin members world wide

Take the test to find your Employer Branding Maturity level!

In order for you to get the most value out of the World Class Employer Branding programme the first step is to identify your current knowledge. The test will help our Employer Branding specialists adapt the training so that it suits your needs.

Proud holders of the certificate tell their stories

The best part was the networking, I would say, because it’s good to see that other companies have similar situations and your not alone on your "employer branding island” with your problems, you’ve got other companies that face the same issues.

Specialist Employer Branding, METRO (Germany)
Nadine Wiegratz

Employer Branding Academy helped me, once again, crystalize holistic concept of what Employer Branding is and enriched it with external insights, not only through presented material but also through networks with my colleagues from all over Europe. Learning platform is exceptionally structured and easy to use – a lot of fun browsing through it! Last but not least: Swedish hospitality was just amazing and great people and experts – great atmosphere. Definitely a ‘sign-up-now’!

Employer Brand Manager Russia, Ukraine, Belarus Unilever
Inara Gerikhanova

As I dig deeper and deeper into the content of the E-learning platform the more I love it. A striking example how learning can be transferred. It’s a fabulous instrument to beneficially learn, prove and practice! Liking the medial mix that allows me to fine-tune my experience.

Strategic Communications Manager, Clariant (Switzerland)
Kirsten Kunert

Going forward it can be a great platform for exchanging information, we’ve made some close friends here through the course and I think it’s a good platform for us to continue exchange, share best practices, share articles so that we all can develop and bounce ideas off each other.

Diversity, Employer Branding & Outreach European Investment Bank (Luxembourg)
Petra de Bruxelles

I have now created some sort of framework and moving forward I will drag on those templates and the knowledge that is in the platform. The platform is very time efficient, because in that way I can pick and choose what I think is most suitable for our need within the company

HR Director, Green Cargo (Sweden)
Caroline Frumerie

I would say it is more than a eLearning program. the module designed with lots of conscious and intension to engage us, and then it also leave some space for us to reflect and think seriously about topics, knowledges and intelligence on EB. I also hope the network be lasting and we could share more good practices via the platform.

HR Manager Retail China, IKEA China
Crystal Wu

Companies that participated

  • IKEA_logo
  • jti_logo
  • Logo IBM
  • Dell logo
  • Holcim Logo
  • Holcim Logo
  • Sigma Technology
  • Johnson and Johnson
  • H and M
  • British American Tobacco
  • Volvo Logo
  • PWC
    • Bank_of_Ireland_logo
    • grant-thornton-logo
    • TeliaSonera
    • Clariant-Logo-EPS-vector-image 2
    • Ericsson
    • Oriflame